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small business advertising

Small business advertising is advertising that is focused on companies that are classified under the small business category. Advertising is the process of making a product and service known to an audience. It is the description used to present the product, idea or service to your target audience. A small business is a privately owned by a partnership, corporation, or sole proprietorship. It typically has fewer employees and/or less annual revenue than a regular-sized business or corporation. A few examples of a small business are as follow:

  • Convenience stores
  • Small grocery stores
  • Bakeries or delicatessens
  • Hairdressers or trades people
  • Restaurants
  • Guest houses

There are also some professionals who operate as a small business. Some of these professions include:

  •  Lawyers
  • Accountants
  • Dentists and medical doctors

The legal definition of a small business in the United States is an establishment that has fewer than 500 employees for businesses that are in the manufacturing industry and less than $7.5 million in annual receipt for businesses in the non-manufacturing industry.

Due to the limited market a small business usually has, it is vital that a small business advertising be put up to boost sales. In order to accomplish this objective, there needs to be more than a general advertising effort needed. Your strategy needs to be locally-focused. 

There are several ways to do small business advertising. You can get a free advertising through Google My Business, run a referral program, distribute printable, wear some swag, or even through the local newspaper.

Social Reach can help you build your small business advertising by helping you through every step of the way.

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