Making Social Profitable

When you have a website, it's about more than how many visitors you get - it's about how many of them convert into leads (potential buyers). Getting visitors to transition from simply viewing your site to truly being interested in purchasing your product or service is the first step in forming a relationship between potential customers and your business. One of the top ways to accomplish this is with the use of landing pages . According to a study conducted by HubSpot, marketers enjoyed a 55% boost in leads when they ramped up the... Read More

The Benefits of a Value Ladder Business owners need to take advantage of one of the biggest innovations available: automated sales funnel...also known as the value ladder. Why? Because you can create more money but spend less time. Because you can automate your sales process. Because you can share your message with people worldwide. Because you can increase the number of people who know about your business on a daily basis. What are the tiers of a value ladder? They can vary depending on your business and... Read More

One of the biggest questions we get asked is, "What should my company be posting on social media ?" If you're like the majority of small business owners, creating content for your social media is at the top of your list. You're busy focusing on the internal matters and scaling different areas verse creating content. That is why we have created different ideas for posting on your social media pages. 1. Answer a question There are always those questions you get asked repeatedly, why not share those answers with your... Read More

The online world is constantly changing, there is no stopping it. The current Algorithms guide the future of when and what content is seen. Below are five predictions for 2019 from some of the top social media experts. Micro-Influencers A big prediction that has already shown progress is a rise in brand s using micro-influencers within their marketing strategy. Brands are realizing that even smaller micro-influencershave a powerful connection with their followers. This then equates to higher levels of engagement within... Read More

Social media has been around for a little over 10 years, and it's still booming, especially as a business tool. As a business owner, here are some features to help increase your social media efforts. Brand Customer Communication Customers are talking to the brand s they love through follows likes, comments, and reviews. Newer features like Ad's in Facebook Messenger and chatbots are also making it easier for brand s to engage with customers. The trend will likely continue, so as a brand , make an effort to ask... Read More

Should  businesses  use emojis  on social media ? Using Emoji's Absolutely! Emojis have the ability to bring a personal element to a post. But like all things, there is a time and place. For some businesses or situations, it may be inappropriate to use certain emojis. Our recommendation is to be mindful of which emojis you use. Keep it simple and light-hearted. Human emotion is the fastest way to connect with the person on the other side of the screen and emojis do that. Emogi an emotional marketing platform released a report,... Read More