Making Social Profitable

You really can't afford to ignore Search Engine Optimization (SEO). If you're not showing up on Google, you're already losing out to the companies who are playing the SEO game. The problem is many small businesses don't have the knowledge or tools to improve their SEO and increase their growth through organic reach. And learning SEO is often the last thing small business owners are thinking about! Keywords and SEO - How They Work We recently wrote a blog about keyword optimization - read it to learn all... Read More

In the world of online marketing, keyword optimization is a hot topic. You've probably heard a lot about SEO and keywords, but do you understand those things? The lingo may seem so complicated that you don't even want to understand it. Good news - keyword optimization is a straightforward idea. It's not hard to understand, and it's the key to getting exponentially better results in your online marketing. Even better news - you can implement keyword optimization in your online marketing strategy. With a little bit of strategic... Read More

When your sink is clogged, you need a plumber who can get to your house as soon as possible. When you're moving, you need a company you can trust to take care of your belongings. As a plumber or moving company, it's difficult to reach and convert local customers just through Google text ads. That's exactly why Google has created Local Service Ads - to connect searchers with trusted businesses from their community! Local Service Ads are Game Changers! Imagine getting double your current number of calls a week from... Read More

You're a small business and you're just starting to venture into online marketing. You're not sure what you need and you don't have the budget to do EVERYTHING. You need to hone in on what brings in leads and turns leads into sales. Social media marketing, email marketing, and text marketing are extremely powerful ways to make sales online. But here's the problem: just making posts on Facebook or Instagram won't get you sales just sending out cold emails won't get you 10x more leads just shooting texts to leads won't make them... Read More

You post the same content on all your social media platforms. Why would one platform get much more engagement on that copy and image than another? How can you ensure that your content is getting high engagement across all your platforms? Content on each platform should differ to engage your customers on that platform as much as possible. Different customers visit different platforms - you may have more millennialsvisiting your Instagrampage, while more business people visit your LinkedInpage. Naturally, these audience s will respond... Read More

When you provide engaging, relevant and useful content on your website , there's a stronger chance that visitors will stay a little bit longer to go through the information that you've provided. But what if writing isn't in your wheelhouse? A professional copywriter can help. While there are numerous ways a copy writer can be utilized, let's look at some of the most common. Landing Pages: A well-written landing page answers all of a customer's initial questions about a service, product, or promotion. They want to know why they... Read More

What is CRM ? Customer Relations Management (CRM) helps develop and manage relationships between you, your customers and your potential customers. Implementing a CRM strategy that is integrated with your other software will allow you to understand your customers and meet their needs quickly and efficiently. How does it help your business? With integrated CRM , you can offer services customers are looking for, develop new and improved products or services customers desire, build better relationships, increase customer... Read More

The Benefits of a Value Ladder Business owners need to take advantage of one of the biggest innovations available: automated sales funnel...also known as the value ladder. Why? Because you can create more money but spend less time. Because you can automate your sales process. Because you can share your message with people worldwide. Because you can increase the number of people who know about your business on a daily basis. What are the tiers of a value ladder? They can vary depending on your business and... Read More

If your company already has a good reputation, why do you need a strong social media presence? The answer is brand awareness. Because the majority of society uses social media, it generates more brand awareness among customers than any other platform. Placing you in front of potential customers right where they are, social media marketing is a driving force to create brand awareness no matter the product or service you sell or offer. Robby Sampson at the Mortgage Firm Lakeland saw the need to use a social media agency for a... Read More

Did you know that videos can make you some serious money? Placing a product video on your landing page so it's the first thing viewers see can increase conversions by 80%. Plus, 83% of businesses share that video, which provides a strong return on investment (ROI). Don't have anything but your phone to record video with? Consider paying for a custom video shoot that showcases your products or services. Even though video production is not the cheapest route, it pays off big time. A knowledgeable videographer can help you come up with... Read More